Google Will be a Monopoly. Yahoo and MSN Will not Matter. 5 Reasons Why Google Search Engine Optimization is THE Only Optimization That Matters.

As you read every word of this report you will learn why search engine optimization for Google is the only SEO that matters. You will find out how to get started with Google search engine optimization, how much first page on Google costs, and why you shouldn't bother with Yahoo, MSN, Live Search or Ask.com. We'll show you facts, help you get started with Google SEO and touch base on search engine optimization pricing.

5 Reasons why you should forget about other search engines:

Google accounts for ~67% of all searches. Yahoo accounts for ~20%, Microsoft is (MSN) ~7%, Ask.com is ~4%.
Google gets more market share each month. In 2005, Google accounted for 48% of all searches, with Yahoo at 20%. 4 years later Google killed other competitors and got to 67%. (search engine market share history). Search professionals predict Google will become a near monopoly. If you don't optimize for Google, you risk missing most of the traffic.
Yahoo is financially challenged. It laid off around 2000 employees after stock fell to $18 per share. It's loosing market share to Google as well. If you optimize for Yahoo, you risk loosing visitor traffic with Yahoo's decline.
Microsoft, biggest Google rival, signalled defeat in search engine arena when it proposed to purchase Yahoo. Desperate to get the numbers up, Microsoft was willing to pay over $40 billions for the company. It has not made a dent in Google's business to this day after 5 years. If you focus on search engine optimization for MSN or Live Search (both owned by Microsoft), you will only reach 7% of all searches.
Google is the most stable of all search engines. Once you get rankings and enter into "Google's Trust", you are most certain to maintain those rankings for prolonged periods of time. This means once you invest time, energy and money in Google search engine optimization, you will receive returns long term. Perfect strategy for businesses with a vision.

Search Engine Optimization for Google

How do you optimize for Google? What matters most? How much does it cost? Let's answer.

Google's success is in the PageRank formula. PageRank is Google's measure of importance of each website. The more important the website according to PageRank, the higher it will rank in search results.

PageRank reflects our view of the importance of web pages by considering more than 500 million variables and 2 billion terms. Pages that we believe are important pages receive a higher PageRank and are more likely to appear at the top of the search results. – Google

How PageRank is Calculated.

PageRank looks at links as votes. If website A, links to website B, PageRank views it as a vote by website A for website B and thus considers website B important.

Google search engine optimization is 80% about links. The more links from other websites you have, the higher you will rank in Google search results.

Link Analysis as a Part of Google Algorithm.

Not all links count. When search engine optimization professionals realized that links matter the most, manipulative techniques emerged designed to manipulate PageRank formula. In order to keep its search results clean, Google incorporated link analysis into the algorithms and started looking at:

Link text
Text surrounding a link
Quality of pages from which links come
Topical relevancy of websites (if you link to a website about airplanes from a website about apple pies, that link will most likely be discounted)
Link pattern and rate at which links are accumulated.

All those variables account into Google link analysis formula. What Google is trying to do, is simply filter out "un-natural" links designed to influence search results. When optimizing for Google, you have to take those variables into account.

How To Get Links for Google SEO?

Now that you know links are most important for Google search engine optimization, how do you get links from other websites? How do you make other website owners link to you?

Here are a few link building methods to get you started with Google SEO.

Create articles that will be interesting enough for other webmasters to link to.
Talk with business partners and ask them to link to your website.
Submit your website to online directories.
Join a local chamber of commerce and ask for a link from their website. Google puts a lot of trust into links that come from.edu and .gov domains.
Submit your articles to social websites such as digg.com, reddit.com and delicious.com
Join Better Business Bureau and get a link from their website.

Is Google Search Engine Optimization all About Links?

For the most part Yes. There must be keywords in page title, text, alt tags, H tags, image tags and other web elements, but it's fairly easy to optimize those (just do a little research). Find the keywords and put them throughout your website.

The tricky part is identifying keywords that will send interested traffic, which is willing to buy what you sell and making Google search engine optimization bring revenues long term for your business.

Outsourcing Google SEO To a Search Engine Optimization Company

Suppose you don't have hours every day to write articles, contact webmasters, network with industry websites, get links and submit to directories? How much does it cost to hire Google search engine optimization professionals?

You will get different quotes. Average results will cost you $1000 - $2000 for 2-3 rankings with keywords that don't have much competition and bring low levels of traffic. First page Google placement for the competitive terms starts at minimum $3000 dollars for 2-3 keywords, with ability to target local cities and global markets. You get what you pay for is true in search engine optimization as it is anywhere else.

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