Search Engine Optimization

Archive for - August 13, 2007

Math Comment Spam Protection Blog Plugin

It is fun to run a website blog that is clean, informational, and readable. Most blog softwares generated from website scripting and certain blog section such as “web user or visitor comment” grants permission to certain user type. As the blog administrator, you would like to have REAL web users who are posting REAL comment related to its pages or posts.

Your blog could be spammed to the ying yang and it is not FUN at all! You will lose web visitors and registered user because you lose their interest to read what you have posted. You do not want that to happen.

What do we do?

Math Comment Spam Protection Plugin

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More Tools

It is just crazy how half the Internet people knows about SEO and the other half just don’t know anything about it. With that in mind, I came up with a few tools that will be very handy for webmaster, researcher.. If you are eating and breathing SEO like my boss like to say:) you probably know about them already.

1) Google web search features : Did you know that you could use Google search bar to calculate something?? Just enter the calculation you want to do and press enter. Or you need to convert a currency? Again, just enter it in Google’s box. You want to know when Google crawled your site. Just click on Cache and you will be abble to know. Check out that link to discover Google’s features.

2) Google command: Those are command that you could ask google, very usefull for SEO. Just type the command, follow by a colon and you will get your answer.

Link: www.yourdomain.com will show you how many pages Google see linking to your site.

cache: www.yourdomain.com will show you the last time Google crawled your site and saved that version

Site: www.yourdomain.com will show you all the pages that are indexed by the search engine

Some of these command works with other search engine like Yahoo as well.

Yahoo have a tool very similar to Google webmaster, check it out: Yahoo site explorer


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Search Engine Marketing Terms

Fortune 500 search engine marketing by sem professionals with a track record of increasing conversion rates and reducing ppc costs. Our corporate search marketing plans are used by some of the most well known web sites and internet businesses.

ASP – Application Service Provider – Company that offers access to software applications and related services over a network or the Internet.

B2B – Business to Business – Refers to trade between businesses rather than between businesses and consumers

B2C – Business to Consumer – Refers to businesses selling products or services to end-user consumers.

CGI – Common Gateway Interface – A way web servers pass information to and from application programs (to process forms for example). CGI programs or “scripts” can be written in several programming languages, including C, C++, Java and Perl.

CPA – Cost Per Action – Cost to an advertiser for each visitor that takes a specific action in response to an ad, such as subscribing to an ezine, requesting a free trial, or making a purchase. Also used to describe advertising employing this model.

CPC – Cost Per Click – Cost to an advertiser for each click on a promotional link by a site visitor or newsletter reader. Also used to describe advertising employing this model.

CPL – Cost Per Lead – Advertising expenditure required to obtain each new sales lead.

CPM – Cost Per Thousand – The amount charged per thousand impressions (showings) of an ad (“M” is the Roman numeral for 1000). Whilst websites sell ad impressions in blocks of 1000, with newsletters the number of subscribers determines the final price. Also used to describe advertising employing this model.

CPS – Cost Per Sale – Advertising expenditure divided by sales generated to determine the cost to make each sale; or the commission payable for each sale generated by an affiliate.

CR – Conversion Rate/ Ratio – The percentage of respondents to an ad, or readers of a sales message that complete the action desired (usually making a purchase, but can also be subscribing to a newsletter, for example).
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