Search Engine Optimization

The truth is that the internet is a fast growing, world wide market. Although it comes with many advantages such as decreasing costs and increasing flexibility, it has many disadvantages such as increasing competition. Thus, visibility on the internet becomes one of the vital key success tools. It is no longer mass e-mails, banner advertisement, or pop ups; it is about popping up on the first page when your customers search for your goods and services.

Moreover, by assuming that your clients exists in only a small niche market and will find you by proactively looking, you will be forgetting the following:

• The future of the business world and marketing is directed heavily towards the internet
• 85% of customers regularly use the tools available on search engines to find an exact good; 86% of those customers search the internet with a particular goal to buy the desired product.
• With today’s fast pace lifestyle, customers do not have the time nor the patience for searching more than 15-25 websites
• Word of mouth does not work on the internet

We all know it’s tough to work in front of a computer all day… especially if the company you’re working for is well established and successful, and you have a list of tasks to be done by 5 PM . If you have recently experienced some physical discomfort and eye strain at work or if your productivity level has decreased, you might be affected by CVS.

Computer Vision Syndrome (or CVS) symptoms are:

• Headaches
• Loss of focus
• Burning / Tired eyes
• Double / Blurred vision
• Neck and shoulder pains
• Lower back pain

To reduce computer eye strain, follow these simple tips:

- take eye breaks. Take 3 to 5 minutes per hour to rest your eyes from the computer screen. Look outside, chat with a colleague, walk in the hallway, etc.

- blink often to refresh your eyes. Consider using some artificial teardrops once or twice a day.

-stand up and stretch a little. If your colleagues are staring at you, tell them your training for the city marathon .

- get appropriate eyewear.

- adjust your monitor, keyboard, chair and lighting.