Search Engine Optimization

Microsoft New Search Engine Strategy that Will Topple Google

Microsoft CEO Steve Ballmer announced today that Microsoft will launch a new initiative codename EdiSearch. Program will feature large editor camps throughout third world countries such as: China, Indonesia, Liberia, Ethiopia, Sierra Leone, Somalia and Tunisia.

The aim is to hire vast number of human editors at low wages. In Ballmer’s own words:

“We’ve been in planning for quite some time. The decision will uplift Live Search results above all other search engines. We are planning to open at least 10 camps in China, 2000 people each and 5 camps with 500-1000 people in Somalia, Ethiopia Sierra Leone by July 2008. I believe the EdiSearch initiative will allow us to offer better search results and unmatched experience to the end user.”

The major concern here is in linguistics, as Microsoft will have to educate English to more then 10.000 workers.

Free Search Engine Labour By China

From an interview by Wallstreet with Microsoft insider, it was revealed that around 5000 of Chinese editors will come from concentration camps. Workers will be largely civilian protesters who have disobeyed Chinese government. Insider stated that the deal is struck with Hu Jintao(chinese dictator) directly and that the Chinese government will receive stakes at Microsoft.

This opens a window for Microsoft to virtually humanize search at no cost as countries such as China can provide free or almost free labour, with 14+ hour shifts. He also revealed that 4 editor camps are almost finished in China and the recruitment process has already started.

Key players are going to be military and prison officers, who will supervise and keep order throughout the camps. Officers are exclusively provided to Microsoft by Hu Jintao dictator.

The Solution To Fight Google

The EdiSearch project is a very hard move against Google, as it will face some of the toughest competition in history. It will most likely take Microsoft some time to get the quality aspect going, however, we do not complain about our appliances and electronics, which are pretty high quality. It will be a matter of time before Microsoft figures quality standards and offers competitive product to Google.

Happy April Fools!