Search Engine Optimization

Here you can find best websites to get search engine marketing news:

• Search Engine Land – Run by Danny Sullivan Search Engine Land became a leader in search engine marketing news. Though Search Engine Watch (which was originally founder by Danny) ranks above on Google, Search Engine Land has taken the title of a leader in terms of news, depth and quality. It has leading contributors like Greg Sterling, Barry Schwartz, Jim Boykins and more. The site itself covers over 100 sections – all search and search engine marketing related. Barry does daily “Search Cap” updates, where you can find over 50 links to most important stories of the day. It’s usually all you need to know.
• Search Engine Roundtable – forums are a big part of search engine optimization. SEOs gather on forums to keep each other updated, to share techniques and to rant about developments. Each SEO devotes some time of their day to forums in order to stay sharp. Search engine roundtable does a summary of forum posts and highlights most important discussions of the day.
• Search Engine Watch – this is another good source of search related news. Originally founded by pundit Danny Sullivan Search Engine Watch continues to deliver search related and internet industry news. The co-network of search engine watch is Clickz, which focuses on internet marketing as whole as a opposed to search engine marketing alone.
• Google News – I tend to find more industry related news on Google News. Though above sites cover all possible search related news, sometimes they miss more strategic and more “global stories” that are important to know in order to keep track of Google – Yahoo – Microsoft battle.

Above websites are more then enough to keep track of all search engine marketing news. The mistake I made when i just entered into SEM arena was to follow countless blogs, without any real purpose. As a result I wasted many hours that could be put towards something more useful.