Search Engine Optimization

There are few ranking guides out there, covering everything from A to Z, with participants such as Rand Fishkin, Aaron Wall, Eric Ward, Danny Sullivan and others.

• Search Engine Ranking Factors
• Local Search Engine Ranking Factors
• Ranking Factors Simplified

This time a less known expert took a stab at search engine ranking factors coming out with Search Geeks Guide to Ranking Factors.

Here’s a list of items i personally found interesting:

• Thoughts; when it comes to links (internal or external or inbound) we want to build upon the theme of our core target terms. Understanding the core concepts of nodal graph link systems (such as PageRank) is mandatory to performing SEO – learn it well.
• H tags still have their value, while page TITILE tag is crucial.
• He mentions link velocity, which in my understanding is the speed with which links are acquired, otherwise – what the hell is that? The speed of the link?
• Other link factors include link age, time of year link acquired (believe it or not).

Under Trust factors he highlighted:

• domain history
• inbound links (anchor, distribution)
• outbound links, named entities and contact information.

Geo Location Factors

• location of the clients device (what city you’re in when you search?)
• Location of web page hosting
• Contact / location information
• Inbound/outbound link geo-factors
• Linguistic indicators (language and nuances)

For a full list of factors check out Search Geeks Guide to Ranking Factors.